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Senior Brand Manager - Johannesburg, South Africa

  • Harare, Zimbabwe

Job Details

Job ID: #9899
Job Location Johannesburg, South Africa
Company Type Retail / FMCG
Job Role Senior Brand Manager
Joining Date ASAP
Employment Type Full Time
Monthly Salary R600 000 per annum

Preferred Candidate

Career Level Senior Management
Years of Experience 5
Residence Location Johannesburg, South Africa
Gender Not Specified
Nationality SA Citizen
Degree Degree or Diploma

Job Description

Johannesburg, South Africa
  • Job Status: Open

Our client is looking for a Senior Brand Manager to join their team!

A unique opportunity to work on strong local brands with an ability to craft and shape the brands identity and future.
To be able to bring brand innovation to life in a short period of time and enjoy an environment where calculated risk is encouraged.

General Overview
Custodian of the brand from both a commercial as well as a consumer perspective.
Responsible for developing and refining the brand strategy as well as implementation of ATL and BTL campaigns to drive market share and achieve brand budgets.

Market Analysis Review and understand industry market and trends (IRI/ Nielsen data experience)
Monitor and analyze competitor sales channel distributions
Develop Pricing and promo strategies with market data and analyze ROI of campaigns

- Product Management
Develop and Implement NPD pipeline
Preparation of communication regarding launches
Work closely with other teams (Sales, Manufacturing, Ops etc) to ensure product development, manufacture and launch to trade is a success.

- Brand management
Development and Implementation of ATL and BTL comms
Price/ promo ROI analysis for campaigns
Develop brand plan and long-term brand strategy with a strong insight into the local consumer.
Have a strong understanding of the retail environment in SA (both modern trade and traditional trade)

Key Skills
Strong analytical ability.
Accuracy and attention to detail.
Ability to work independently.
Strong interpersonal skills.
Team player

  • Job Role: Senior Brand Manager
  • Industry: Sales / Marketing / PR / Advertising
  • Salary: R600 000 per annum

Required Skills

5 Years of Experience
FMCG Experience
Relevant marketing degree/qualifications
5 years marketing experience
Intermediate to advanced PC skills (Excel, MSWord, Powerpoint)

Additional Requirements

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