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Trade Marketing Manager - Lusaka, Zambia

  • Harare, Zimbabwe

Job Details

Job ID: #8058
Job Location Lusaka, Zambia
Company Type Wholesale/Distribution
Job Role Trade Marketing Manager
Joining Date ASAP
Employment Type Full Time
Monthly Salary Negotiable Depending on Candidate

Preferred Candidate

Career Level Senior Management
Years of Experience 6
Residence Location Lusaka, Zambia
Gender Not Specified
Nationality Zambian National or Resident
Degree

Job Description

19Nov
Lusaka, Zambia
  • Job Status: Closed

Our Client is looking for a Trade Marketing Manager to join their team.


Responsibilities and Duties Include but are not subject to:

Be accountable for a shopper marketing plan that integrates category and brand strategies and customer priorities across the portfolio

Liaise with Marketing, Sales teams & customers to produce tools to support the delivery of Best in Class customer marketing campaigns – driving category growth

Manage POS operations looking for new opportunities to improve impact, reduce cost and improve efficiency

Manages the point of sales material (including budget, logistics, distribution, assortment) by finding the most efficient solutions

Develops measures to asses the success of an implementation and tracks against them

Teams up with sales teams, develops sales tools and resources that effectively present the brands, products and marketing initiatives to customers

Reviews and analyses market intelligence reports on sales activities and uses insights gained to make recommendations

Feeds channel/customer insights into the NPD process, presenting opportunities in GT and MT

Supports local teams in the execution of sales and promotional activities, and in achieving their sales and budget objectives while driving the proper communication of brand benefits and value

Is subject matter expert and responsible for developing programmes to build trade marketing capability and expertise within the International Customer teams

Provides training, coaching, guidance and support to ensure consistent customer and shopper experience at the point of sale

Keeps in touch with local sales team to incorporate feedback into plans and recommendations
Conducts research and benchmarking to ensure sales teams stay abreast of best practices


Key Skills
Thinking Innovation – Understand the three demand circles presenting Shopper, Consumer & Customer and their interaction
Owning It – Able to drive execution through disciplined planning and application of continuous improvement principles
Leading with vision – Inspire leadership, values-based decision making, and effective risk management practices
Influencing Others – Ability to influence and lead in a matrix environment
6 - 10 years experience in a Customer, Sales and Category/Marketing environment
3 – 5 years Channel (Shopper Marketing) and Customer specific experience
Experience of working with both GT and MT
Proven track record of delivering customer profitability

  • Job Role: Trade Marketing Manager
  • Industry: Sales / Marketing / PR / Advertising
  • Salary: Negotiable Depending on Candidate

Required Skills

6 Years of Experience
Qualifications
Any related Degree or Diploma

Additional Requirements

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