Digital Marketing Co-Ordinator - Cape Town, South Africa

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Assist in formulating strategies to build engaging digital marketing platforms: Websites, social media platforms, email marketing.
Plan, execute, monitor, and optimise the company activity and presence on social media platforms and websites for various brands
Effective engagement with followers on the various platforms according to the brand guidelines.
Use targeted online adverts through Google AdWords, Facebook, Instagram etc. to increase company and brand awareness.
Be actively involved in SEO efforts.
Provide creative ideas for content creation.
Collaborate with internal colleagues to obtain information to compile content
Collaborate with photographers and design agencies to generate new content as needed
Manage influencers and send them products and marketing material as required
Measure performance of digital marketing efforts using a variety of web analytics tools (Google Analytics, Facebook Analytics etc.) and compile report monthly
Prepare online newsletters and promotional emails and organise their distribution through various channels and loading onto website
Acquire insight in online marketing trends and keep strategies up to date

Key Skills
Proven experience in digital marketing
Excellent understanding of digital marketing concepts and best practices
Experience with B2C social media, Google Adwords, targeted ads, e-mail campaigns and SEO
Experience with web analytics tools (e.g. Google Analytics)
Skills and experience in creative content writing
Excellent communication and interpersonal skills
Creativity and original ideas
Multi-lingual: Fluent in English, Afrikaans and Xhosa/ Shona/ Zulu